Cloudeight Demographics

Quick Web Stats (Updated 9/10/02)
(Source: Server Statistics)

Average Web Pages Viewed each Day: 109,642
Average Monthly Unique Visitors: 498,110
Average Monthly Web Page Impressions: 3,590,176
Average Impressions per visit: 9.80
Average Time Spent Onsite: 7.41 minutes

Newsletter Stats (updated 1/17/03)

Clodueight Newsletter Subscribers: 194,000+ (issued twice monthly)
Information Avenue Newsletter Subscribers: 35,000+ (issued weekly)
Funletters News Subscribers 19,000+ (issued twice monthly)

Combined Newsletter and Site Impressions Per Month: 4,187,036

Click here to see Demographics Obtained from recent random survey conducted by Cloudeight in September 2002. Summary: 79% female audience, with over 97% age 30 and above. Over 50% college educated with incomes over $20,000/year. 74% buy online, with 60% spending at least 15 hours a week on the Internet.

Detailed Demographics
(Source: Server Statistics)

Viewership by Country

USA - 81.05%
Canada - 8.32%
United Kingdom - 4.13%
Australia - 2.92%
Netherlands - 1.13%
Germany - .97%
New Zealand - 0.92%
Other - .56

Gender of Visitors to Cloudeight
(Source: Data gathered from newsletter subscribers)

Female 76.2%
Male 23.8%

Banner Click Through Rates
Source: Doubleclick/MaxWorldWide Stats
(average 4 million Banner Impresions per Month):

April 2002 4.13%
May 2002 4.22%
June 2002 5.79%
July 2002 4.51%
Aug 2002 5.23%

These are excellent clickthrough rates, since the industry standard is 0.25%

Browser Data
(Source: Server Statistics)

Internet Explorer 93%
AOL 3%
Netscape 2.5%
WebTV 1 %
Other .5%

Data contained on this page is accurate to the best of our knowledge and is subect to change without notice. Cloudeight uses reasonable efforts to keep the information on this page updated as often as necessary.